83% of Apparel Sites Don’t Provide Sufficient Sizing Information — 10 Best Practices on Sizing
Users can be hesitant to purchase a product if they’re not confident in its sizing. If the correct size is not easily discernible, users may leave the site to find more information. 83% of desktop apparel sites, and 87% of mobile apparel sites fail to provide sufficient sizing information — putting themselves at risk of users abandoning the site.