Accessibility in E-Commerce - Use 'ALT' Text to Communicate the Core Content of “Informational” Images (55% of Sites Don't)

55% of e-commerce sites fail to meet accessibility requirements when it comes to “Informational” images. Images are designed to convey information of some kind to users and are often key to navigating a site. Images with alt text tags should be included within the HTML element container of the image. If the alt tag is not included, screen readers are likely to announce unnecessary or irrelevant content.