Avoid “Quick Views” for Spec-Driven Product Types (21% Don’t)

Baymard’s large-scale testing of “Quick Views” on spec-driven sites (e.g., Newegg, Grainger, Northern Tool) revealed that ‘Quick View’ add an additional layer of friction to the product-browsing experience without adding substantial UX benefits. Despite the drawbacks, our e-commerce UX benchmark reveals that 21% of sites provide "Quick Views" — an unnecessary feature that can hinder product exploration.