Online Grocery UX - 3 Ways to Make Setting Grocery Substitution Preferences Easier

During our UX testing of online grocery sites, navigating grocery substitutions was among the most fraught scenarios, with 76% of users experiencing at least some difficulty. One of the most common issues occurred when users were forced to select substitution options for each individual item in their cart, a tedious and time-consuming process that took upwards of 10 minutes for some to complete. For users with particular preferences, making item-by-item selections is burdensome and slow.