Product Comparison UX - Always Provide Comparison Features for Spec-Driven Industries (17% Don't)
Users on spec-driven sites are hindered by 2 issues when comparing items in product lists. While Dell does a good job of displaying essential and category-specific attributes in list items, not every feature of interest to every user can be shown. While many users considering laptops sought out details on hard disk size, screen resolution, and the amount of RAM, other specs were critical to some and of no interest to others.
