Provide Images of Accessory, Apparel, and Cosmetic Products on a Human Model
Baymard’s large-scale usability testing found that “Cut Out” images of the product against a white background are simply not enough for users to get a sense of their physical qualities. Products designed to be worn require the context of a human model in order to get the truest sense of a product. When shopping in-store, users have the luxury of physically trying on apparel or sampling makeup.